Posted by Tom Sykes on Monday, July 19, 2010,
In :
GENERAL
We are pleased to say we can now offer VHS to DVD transfers in house. If you need to transfer your special memories or work videos from VHS to DVD then give us a call. Our rate is £4.99 per hour of transfers. With no min transfer amount. Continue reading ...
Here's a great checklist which we can honestly say we do follow when creating websites. 15 Essential Checks Before Launching Your Website Provided by Smashing magazine, Make sure your web dewsign company check all these. Continue reading ...
Website Grader is a free seo tool
that measures the
marketing effectiveness of your website. It provides a score that incorporates things
like website traffic, SEO, social popularity and other technical factors. It also
provides some basic advice on how the website can be improved from a marketing perspective. A great way to check your website. Continue reading ...
Posted by Tom Sykes on Tuesday, November 17, 2009,
In :
ADWORDS
For almost all of us, Google AdWords is currently the best value way of generating targeted visits to a website through advertising. Our Customer's often forget how daunting the whole thing is when you first try it. There must be a lot of companies who've never used it because it seems like hard work, or who tried it when Google sent them a free £50 voucher, but thought they'd never have the time to develop and maintain the campaign, so they left it. Traditional advertising agencies have trie... Continue reading ...
Much of what is written about search engine optimisation assumes that you're writing a blog, or a news story, or the next great 'how to' article" …but of course it's just as likely that you're writing that all important product page. So how do you make a page full of technical specifications work in the search engines? Of course, such pages are critical: no one will buy anything from you if they don't understand what you offer. It's just that, no matter how creatively written and carefully ... Continue reading ...
Posted by Tom Sykes on Tuesday, November 10, 2009,
In :
EMAILS
Anyone who stays in touch with the latest IT news will probably be aware of a new application called "Wave", which is being promoted by Google. Could it be the next big thing? We know that Twitter caught on because of its simplicity, but the prospects aren't good for Wave, because the concept behind Wave is not for the fainthearted. However we feel it might succeed for the simple fact that it's a great idea. Nearly everyone with a computer uses email, so much so that we ignore its drawbacks. ... Continue reading ...
Here's something to play with on a Friday: the new Free
Keyword Tool from Wordstream. If you're a purveyor of power tools and think
that your website only needs to work well in Google for the search term "power tools", try seeing all the other related search terms which this little tool
will highlight.
A recent client of ours said:
"it should be easy, we only sell [xxx], and I think the only other way you could
describe it would be [yyy]." After a bit of brainstorming and playing around,... Continue reading ...
Posted by Tom Sykes on Tuesday, October 6, 2009,
In :
ADVERTISING
Property Marketing
Marketing a property is a challenge for even estate agents and in the current climate it is even harder to sell your home.
We were approached by Jean Branston of Hayward House in Highworth and asked if we could help her sell her 10 bedroom house.
Having never marketed a house
before we were a little unsure of the right way forward but have now
delivered a bespoke and cost effective package and the house is in the
public eye and doing well.
Estate agents normally charge ... Continue reading ...
Another great post from Smashing Magazine – Informative
And Usable Footers In Web Design – looks at what to put in this small and
neglected but important part of your website.
What do people expect when they
scroll to the very bottom of the page? It would appear they want "About" and
"Contact" information, some sort of link to an index or site map, and (on long
pages) a "Back to the Top" link. Obvious really, but does your site have these
in place? This information can be added easi... Continue reading ...
Posted by Tom Sykes on Thursday, June 4, 2009,
In :
ADVERTISING
Getting customer testimonials can be awkward and even embarrassing. When asked directly by someone to say something nice about them, can you say no, even if you want to? And you don't want to put customers in a difficult position.
Here's a technique which produces results that will bowl you over (and not just the one from the happy customer who asked "You don't have a sister, do you?"). Set up a survey - using SurveyMonkey - we suggest two questions, both open-ended with large text boxes for... Continue reading ...
Have you seen websites where they offer a Live Chat service? Is this something you might like to consider for your website? From our experience customers really like the function. Even if they don't use them, it gives off a nice warm feeling that your company cares. The good news is, it's quite possible to put one of those on your website for free, using Google Talk. If you have a Google account, and your prospect does (and an increasing number of people do), then here's what you need. Continue reading ...
As you know, generating links to your website is very important. Look, it's May, and in a few weeks' time there'll be no end of self-confident, web-literate students looking for a summer job. I bet that in six weeks, one of these could generate enough links for you that you could increase your Google traffic significantly. Let's say you get 100 visitors a day to your website, and a stronger presence in Google from a few dozen good links increased this by 25%. At £1.50 a visitor (the value yo... Continue reading ...
Posted by Tom SYkes on Wednesday, April 8, 2009,
In :
SEO
You may have noticed we have just added a Share This button to our website.
This is a free a fast way that allows our website viewers to share the page content with others.
I would take 2 minutes to watch the videos below and consider adding this to your website.
Customisation
Customisation ensures that the ShareThis widget blends in with your site. Watch the Demo
Reporting / Analytics
Reporting and analytics will tell you the top shared content, how it's being shared and much more. Watch the... Continue reading ...
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